Media Contacts:
Valerie Foster, Harrison Edwards PR, 914-242-0010
vfoster@harrison-edwardspr.com
Ted Herman, Hudson Health Plan, 914-372-2204
therman@hudsonhealthplan.org

 

THE PERFECT HOLIDAY PRESENT WAITS AT THE MALL: HEALTH INSURANCE!


Hudson Health Plan Will Set Up Shop at the Newburgh Mall and Poughkeepsie Galleria to Tell Shoppers All About Free and Low-Cost Health Insurance

FOR IMMEDIATE RELEASE
October 18, 2010

 (Tarrytown, NY)…This holiday season, instead of just wishing for good health and happiness, why not give a gift of good health? Hudson Health Plan is making it easy to learn about public health insurance for you and your loved ones as you do your holiday shopping. Hudson, a not-for-profit provider of free and low-cost New York State-sponsored health insurance, will be at two malls this holiday season to answer questions, and  — if you or your children qualify — start the enrollment process.

You’ll find Hudson representatives right next to Santa at the Newburgh Mall and Poughkeepsie Galleria every Saturday, from November 13th to December 18th, 11 a.m. to 7 p.m. In addition, Hudson’s Community Outreach Vehicles will be parked outside the Newburgh Mall November 13th and December 18th, and the Poughkeepsie Galleria November 20th and December 18th, ready to offer health insurance information or start the enrollment process.

For many in these tough economic times, when even middle class parents and small business owners can’t afford to purchase health insurance for their families, information about free and low-cost alternatives is welcomed news. Thanks to Hudson, parents will be able to learn about available free and low-cost children’s health insurance, in addition to hearing about state-subsidized health insurance for themselves.

Most parents are surprised to learn how many children are eligible for public health insurance if they are not already covered by private health insurance. “Every child younger than 19, whether or not he or she is a documented U.S. citizen, is entitled to health insurance in New York State,” says Mark Santiago, Hudson’s Senior Vice President for Marketing & Communications. “For children who are eligible for Medicaid benefits, Child Health Plus is a free program. For families who do not qualify for Medicaid, premiums for Child Health Plus are calculated on a sliding scale, depending on family income and size. For example, a family of four, earning $88,200 or less per year, would be eligible for children’s coverage at a subsidized rate.”

Children who have their photo taken with Santa will receive special Hudson coloring books and crayons in their goody bags. The public is invited to find out more information by visiting http://www.hudsonhealthplan.org/events or calling 1-800-339-4557.

Visit Hudson Health Plan at the Newburgh Mall
Hudson representatives will be stationed next to Santa Claus from 11 a.m. to 7 p.m. on the following Saturdays:
November 13 (Hudson’s Community Outreach Vehicle will be parked outside)
November 20
November 27
December 4
December 11
December 18 (Hudson's Community Outreach Vehicle will be parked outside)

Visit Hudson Health Plan at the Poughkeepsie Galleria
Hudson representatives will be stationed next to Santa Claus from 11 a.m. to 7 p.m. on the following Saturdays:
November 13
November 20 (Hudson’s Community Outreach Vehicle will be parked outside)
November 27
December 4
December 11
December 18 (Hudson’s Community Outreach Vehicle will be parked outside)

 

About Hudson Health Plan

Founded in the mid-1980s by a coalition of community health centers, Hudson’s mission statement is "to promote and provide access to excellent health services for all people." The Tarrytown-based not-for-profit organization provides comprehensive medical and dental coverage to more than 100,000 members in New York’s Hudson Valley. Hudson has been driving health care innovation by developing technology to support clinical quality initiatives and to streamline the enrollment process for Medicaid Managed Care, Child Health Plus, and Family Health Plus. According to A Consumer’s Guide to Medicaid Managed Care in the Hudson Valley, it has earned the highest ratings in overall satisfaction among Medicaid Managed Care members in the Hudson Valley region every year since 2003.

Hudson Health Plan is the winner of the 2010 Platinum Award for Overall Case Management from the Case Management Society of America’s Case in Point Magazine; the Case Management Society of America 2007 Award for Excellence in Medication Adherence Management; the 2006 Poughkeepsie Journal Diversity in the Workplace Award; the 2005 Dr. Martin Luther King Jr. Corporate Award for Diversity from the YWCA of White Plains and Central Westchester; the 2005 Advancements in Health Care Award from Hudson Valley Life and Hudson Valley Parent; and the 2003 Community Leadership Award from The New York Health Plan Association. Visit Hudson on the Web at www.hudsonhealthplan.org.

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